Concepts by Italia Promotion
Italia Promotion has developed several concepts under their control which are being used as a communication platform for interested companies.
Internet
This website is the start of a journey in exploring Italy. Its content includes general information, current affairs, tourist-, culinary- and product information. Shop Italie offers possibilities of e – commerce. In Club Italie members can exchange information, suggestions and recipes. Moreover, they receive the Posta Prioritalie.nl newsletter directly on their web account 10 times a year (a circulation of over 16.000 in January 2007). Italie.nl has become a complete multimedia service which includes the organisation of events, participation in fairs and publications. In 2006 the site had over one million visitors. Italie.be and Italia.be are also part of this initiative.
Italyweb.net is the doorway to holidays in Italy. Through this site one can personally place ones house for rent or sale without the intermediary services of a touroperator or estate agent The visitors can contact the proprietor directly without a commission agent or any third party. Italyweb.net concentrates on the German, English, Dutch and Italian market.
Towards the end of 2005 Italie.nl introduced its little German brother www.initalien.com on the market.
Italiepunt is an internet travel agency and an internet shop. The site sells all sorts of products online, which are also available in the actual Italy-specialised shop in the city centre of ‘s-Hertogenbosch.
In April 2007 italiaansekeukens.info will be introduced. This website will sell and contain information about Italian kitchenware, Italian kitchens and kitchen design.
Events
Italia Promotion organises and manages events, workshops and presentations. It also participates in numerous other promotional events e.g. The Holiday Fair (January) and De Smaak van Italie (June). During these fairs companies and agencies associated with the tourist industry can join hands with Italia Promotions multimedia concepts. Three of our most original and successful publications, the 'Passaporto d’Italia’ , 'Corriere della Fiera' and ‘Mappa d’Italia’ are distributed to those attending the fairs.
ItaliëPunt
The ItaliëPunt The ItaliëPunt in the city centre of ’s Hertogenbosch, is a shop/ meeting point where one can book a journey and find various products, like culinary products and gifts like CDs, DVDs and books but also espresso- and pasta machines, wines and much more. The wine is stored in one of the two 14th century cellars below the shop. The other cellar is used for workshops, tastings, presentations and lectures which are also organised here.
The calander of Italie.nl
The Italië Scheurkalender 2006 and 2007 are calendars based on Italy that contain un pò di tutto, a little bit of everything! Including: creative travel ideas, authentic recipes, cultural curiosities, suggestions, linguistic tips, information about wines and other Italian products, but also tourist information and many other oddities! Edition 2008 is already being produced and will be published in august.